Sponsored by Trendset UK
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  • When:15/7/2012,16/7/2012
  • Business Design Centre 52 Upper Street Islington N1 0QH
  • The Imaginary Foundation is a think tank from Switzerland that does experimental research on new ways of thinking and the power of the imagination.
  • They hold dear a belief in human potential and seek progress in all directions.

    The small clandestine team is headed up by the mysterious "Director," a 70-something über-intellectual whose father founded the Dadaist movement.

    Avoiding direct publicity, the team has sought clothing as an unlikely vehicle for bringing  their ideas beyond the academic realm and into popular culture.

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